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MAXJet
Location: Airlines / MAXJet information
MAXJet - airline information
General information
MAXJet was a low cost business class airline. They were the pioneers in this business, having started the first airline of this type. MAXJet flew from London Stansted (a place where low cost airlines roam like bees around flowers) to mostly US and Western European destinations. Founded in 2003 under the name "Skylink Airways", MAXJet has re-launched itself under the new name in 2005. The carrier headquartered in Dulles, Virginia had 5 airplanes in 2007, serving 4 destinations. The main routes served are between the USA and the UK. In 2007, the airline went bankrupt.
Fact sheet
Destinations
MAXJet served 4 destinations at the beginning of 2007: London, New York, Las Vegas, Washington. Extensions were expected before 2009, especially into the US market. Further cities for future destinations that were in the field of view: Boston, Chicago, Orlando, San Jose, Los Angeles, San Francisco, Dallas.
Fleet
MAXJet's fleet was an old one: used airplanes were over 18 years-old, in average. The all 767-fleet was to be increased increased sometime in 2007, 2 more aircraft (this time new ones) were expected to arrive at the end of the year, but the company has filed bankruptcy.
Frequent flyer program
MAXFlier was the name of the company's frequent flyer program. Unlike on most other budget carriers, on MAXJet the travelers could accumulate miles in order to benefit from discounts afterwards.
Activity & market position
MAX Jet has discovered a new way of earning high profits in the airline business. The company was aiming at business clients and those travelers who require higher comfort than the "no frills" flyers, yet, they cannot afford the usual business class airline tickets. The solution is a hybrid carrier: "low cost business class"..., you may call it. Running used airplanes and serving only the most important destinations between the UK and the USA, MAXJet has earned a pretty good reputation and good exposure in the press as well. But the business model hasn't succeeded and MAXJet has stopped operations only 2 years after its launch.
Last modified/updated: November 20, 2009
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